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LOGOS / BRANDING

Your logo is the “face” of your company. It is a graphical display of your company’s unique identity, and through colors, fonts, and images, your logo enables customers to identify with your core brand. Your brand represents a collective perception of your company’s customer service, reputation, and advertising. Your logo then also provides an anchor point for the look, color, and style of all of your other branded marketing materials.

Why is a good logo important?

  • Logo design establishes your identity and recognition.
  • The power of the logo lies in its visual nature, and people recognize and relate to images faster then text. In today’s world of multimedia, this is more important than ever.
  • It creates trust and brand loyalty through effective repetition and familiarity.
  • It is your most powerful marketing tool and the foundation for all your advertising.

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